Professor Nutz holding a jar of Protein Krispy Treat Butter and a spoonful of crunchy peanut butter
New · Original flavorKrispy Treat line, No. 1

Protein Krispy Treat Butter

The treat you grew up on, re-engineered by the Professor. Double-roasted peanut butter with crunchy puffed protein crispies and that toasty krispy treat sweetness. In a jar. Eat it with a spoon.

  • 63Calories†
  • 10GProtein
  • 0GSugar
  • 0GDigested fat†
$19.99About $2.00 a serving · 10 servings a jar

  • 11.29 oz (320g) jar
  • 0g added sugars
  • Made in USA
Class is in session. Scroll down for the science.
Lesson 1

Seven ingredients. Zero nonsense.

Everything on the label, and why it's there.

Professor Nutz pouring puffed protein crispies into a bowl of peanut butter in his lab
Fig. 1: The Professor, adding the crunch.
  1. 1

    Peanuts & peanut flour

    Double-roasted sweet peanuts, the Professor Nutz base. Peanut flour adds body and extra protein without extra fat.

  2. 2

    Protein crispies

    The crunch. Puffed crisps made from milk protein isolate give every spoonful the snap of a krispy treat and lift each serving to 10g of protein.

  3. 3

    Corn fiber

    Builds the texture and the toasty treat flavor without a gram of sugar.

  4. 4

    Natural sweetener

    Soluble tapioca fiber, thaumatin and stevia Reb M. Krispy-treat sweet with 0g total sugars and 0g added sugars. Nothing artificial.

  5. 5

    Salt & glycerol monostearate

    A pinch of salt for flavor, and a plant-derived emulsifier that keeps the butter smooth between stirs.

Allergens: Contains peanuts and milk (milk protein isolate). Produced in a facility that also processes egg, milk, wheat, soy and other tree nuts.
The full ingredient list: Peanuts, Milk Protein Isolate, Peanut Flour, Corn Fiber, Salt, Natural Sweetener (Soluble Tapioca Fiber, Thaumatin, Stevia Reb M), Glycerol Monostearate.
Lesson 2

63 calories. Digestibility, corrected.

Get your scientific brain on for a moment.

Professor Nutz at a chalkboard pointing at E=PB squared

  1. What you eat isn't what you absorb

    Normal labels count every calorie in the food. Digestibility Corrected is an FDA term for correcting that count to the calories a food actually yields.

  2. The Professor Nutz platform

    Krispy Treat Butter is built on the same corrected-digestibility approach as the original Professor Nutz peanut butter, the subject of a published, peer-reviewed pilot study.

  3. What lands on the label

    63 calories, 0g digested fat and 6g digested carbs per two-tablespoon serving. The 10g of protein stays fully intact.

E=PB²

Lab results

Typical peanut butter, 2 tbsp (32g)*Krispy Treat Butter, 2 tbsp (32g)†
Calories
19063
Protein
7g10g
Total sugars
3g0g
Fat
16g0g digested

*Typical smooth peanut butter, 32g: USDA FoodData Central, rounded. Classic treat: a typical packaged marshmallow crispy-rice bar, 22g, from public manufacturer nutrition labels, rounded. Serving sizes differ; values are for general reference. †Digestibility Corrected; digestibility may vary on an individual basis.

Copycats copy labels. They can't copy a study.

Plenty of jars talk about low calories now. Ask to see their own published, peer-reviewed study. Ours is right up there.

Professor Nutz holding a clipboard, ready to quiz you

Pencils out. Three questions, no partial credit.

Pop quiz

Think you know peanut butter?

Q1.Two tablespoons of regular peanut butter has about how many calories?

Q2.How much sugar is in a classic marshmallow crispy treat bar?

Q3.Where does Krispy Treat Butter's crunch come from?

Lesson 3: Homework

Spoon. Spread. Stir first.

Homework you'll actually want to do.

  1. Assignment 1

    Straight off the spoon

    The honest one. Two tablespoons, 63 calories†, 10g protein. Done.

  2. Assignment 2

    On toast, rice cakes or a bagel

    The crispies stay crunchy on warm toast. Add sliced banana if you're feeling fancy.

  3. Assignment 3

    Stirred into oats or yogurt

    One tablespoon turns plain oats or Greek yogurt into a krispy-treat bowl with an extra protein hit.

  4. Assignment 4

    Freezer bark

    Spread thin on parchment, freeze 30 minutes, snap into shards. Candy-bar energy, zero sugar.

  5. Extra credit

    Protein krispy bites

    Mix with rolled oats, roll into balls, chill. Lunchbox and gym-bag ready.

Professor Nutz spreading Krispy Treat Butter on toast in his kitchen

Stir before use

It's a natural nut butter, so it can separate. A good stir brings it right back.

Keep it upside down

Store the jar lid-down between snack attacks. Gravity does the stirring for you.

The fine print

The label, in full.

No asterisks hiding anywhere. Well, one dagger.

Nutrition Facts†

Serving size: 2 Tbsp (32g)
10 servings per package
Calories per serving: 63

Total Digested Fat 0g0%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Total Digested Cholesterol 0g0%
Total Digested Carbs 6g2%
Dietary Fiber 0g0%
Total Sugars 0g
Includes 0g Added Sugars
Protein 10g
Sodium 260mg11%
Potassium 190mg4%
Vitamin A 0 IU0%
Vitamin C 0mg0%
Vitamin D 1mcg6%
Calcium 240mg20%
Iron 3.6mg20%

†Nutritional Facts are Digestibility Corrected. Digestibility Corrected is an FDA term used to represent a correction in calorific yields from a food or macronutrient. Digestibility may vary on an individual basis. The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

10GProtein
0GAdded sugars
20%DV calcium
20%DV iron
Net weight
11.29 oz (320g)
Servings
10 per jar, 2 Tbsp each
Storage
Keep upside down. Stir before use.
Origin
Made in USA
Made for
Professor Nutz LLC, Knoxville, TN
UPC
850060870347
Professor Nutz raising a finger to answer a question

Raise your hand. Office hours are always open.

Office hours

Ask the Professor.

Is it really only 63 calories?
Yes, Digestibility Corrected†. That's the calories your body actually yields from a two-tablespoon serving, not a conventional count of everything in the jar. Digestibility can vary from person to person.
Where does the crunch come from?
Puffed protein crispies made from milk protein isolate, folded right through the peanut butter. They're also why every serving carries 10g of protein.
Does it have sugar?
0g total sugars and 0g added sugars. The sweetness comes from natural sweeteners, thaumatin and stevia Reb M, with soluble tapioca fiber.
How is it different from Old School Smooth?
Same double-roasted peanut base, same Professor. Krispy Treat Butter adds crunchy protein crispies and toasty treat flavor, and lifts protein from 7g to 10g per serving.
Why does it separate, and why store it upside down?
It's a natural nut butter with no stabilizing oils, so it can separate over time. Stir before use, and store the jar upside down so it stays mixed between servings.
How much is in a jar?
11.29 oz (320g). That's 10 two-tablespoon servings, about $2.00 each.
Who should skip it?
Anyone with a peanut or milk allergy. It's made in a facility that also processes egg, milk, wheat, soy and other tree nuts.
Class roster

Who it's for.

  • High-protein snackers
  • The late-night sweet tooth
  • Lunchbox packers
  • Athletes on a cut
  • Sugar-conscious eaters
  • Anyone who misses krispy treats

Joins the family.

Krispy Treat Butter joins seven Professor Nutz peanut butters. All natural, all Digestibility Corrected†, all ridiculously good. It's the first of the Krispy Treat line and the highest-protein jar the Professor has ever made.

Old School SmoothOld School SmoothNutz About ChocolateNutz About ChocolateCaramel KissCaramel KissBirthday ButterBirthday ButterSold outCoconut MacaroonCoconut MacaroonPistachioPistachioCookie N CreamCookie N Cream
NewProtein Krispy Treat ButterKrispy Treat

Class dismissed.Grab a spoon.

63 calories†, 10g protein and a whole lot of crunch per serving. The treat you grew up on, corrected.

$19.99
A jar of Professor Nutz Protein Krispy Treat Butter, Original

†Nutritional Facts are Digestibility Corrected. Digestibility Corrected is an FDA term used to represent a correction in calorific yields from a food or macronutrient. Digestibility may vary on an individual basis.

*Comparison values for typical peanut butter are from USDA FoodData Central; values for a classic crispy-rice treat are from public manufacturer nutrition labels. Both rounded, for general reference only. Professor Nutz™ is a trademark of Professor Nutz LLC.